The Sport Innovation Alliance (SIA) have selected Sportskred as a global technology partner.<\/p>\n\n\n\n
This partnership is a ringing endorsement for a technology business like Sportskred, that specialises in helping clubs and federations level up their social media for the benefit of these sporting organisations and their sponsors alike. <\/p>\n\n\n\n
The Sport Innovation Alliance is a collaboration between 21 football clubs (at time of writing) from across the globe, that share ideas and identify new products to constantly innovate their processes and hasten digital transformation. <\/p>\n\n\n\n
SIA member Real Sociedad are already using Sportskred technology to share and track the effectiveness of content across the social media accounts of both the club and their players.<\/p>\n\n\n\n
For any club, utilising their players as club ambassadors creates a far larger social media audience than the club’s social media alone. <\/p>\n\n\n\n
For Real, this has increased their Instagram audience from 323,000 to a staggering 4.7m.<\/p>\n\n\n\n
Or to put it another way, over 119 times bigger than a packed out home game at the Reale Segurous stadium. <\/p>\n\n\n\n
This represents incredible potential for any sponsor serious about fan engagement, and provides a massive platform for the club\u2019s own messaging, shirt sales or ticketing. <\/p>\n\n\n\n
Additionally, Sportskred tech will provide a real-time valuation on all linked social media assets as well as deeper social audience data – giving both the club and its sponsors transparency on the interests, demographics and location of this newly combined audience.<\/p>\n","protected":false},"excerpt":{"rendered":"
The Sport Innovation Alliance (SIA) have selected Sportskred as a global technology partner.<\/p>\n","protected":false},"author":1,"featured_media":926,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[127,126,124,120,123],"acf":[],"yoast_head":"\n